Ad-supported EV charging stations to launch later this year
As the first member in the COMMB roster to have digital screens integrated with EV charging, JOLT joins COMMB (the Canadian Out-of-Home Marketing and Measurement Bureau) as a new operator member.
With their roster of digital advertisements on charging stations for electric vehicles in predominantly Australia and New Zealand, JOLT is expanding into the Canadian market, with their first phase of launch being in Toronto, Calgary, and Vancouver.
“Becoming an official member of COMMB marks JOLT’s imminent market entry in the Canadian advertising industry as a new innovative advertising solutions provider. We’re excited to be introducing a new roadside panel model that empowers brands to be effective as well as sustainable. Our through-the-line customer reach including 1:1 engagement through our in-app advertising capabilities will be available from the beginning and I’m already in conversations with brand leaders who are intrigued by what our partnership could bring to the industry.” said Brendan Dillon, SVP, Sales, Canada at JOLT.
Amanda Dorenberg, President of COMMB, stated, “By integrating JOLT into COMMB’s membership, we are reinforcing our commitment to innovation and sustainable advertising. JOLT’s dynamic digital advertisements, which power electric vehicle charging stations, propel us toward a more sustainable and interconnected future in the Canadian market.”
Find out more about JOLT’s vision for Canada here.
About COMMB
COMMB is the national organization for the Canadian OOH industry comprised of advertisers, advertising agencies and OOH companies. COMMB is responsible for developing and verifying audience measurement methodologies, providing audience data and planning resources, marketing and communications, government relations, and member services: www.commb.ca
